![]() As a writer, Max is known for combining poetic storytelling and homespun humor with the heart of a pastor. Max Lucado is a pastor, speaker, and bestselling author with more than 145 million products in print that have been translated in 45 languages and distributed in 80 countries worldwide. Max Lucado’s 3:16 Online Bible Study, sponsored by K-LOVE,, and, is open for free registration and begins March 21, 2022. “Partnering with Max on this study enables us to give our audiences yet another way to go deeper into God’s Word and promises.” “We’re grateful for this opportunity to come alongside Max and help share the truth of John 3:16 with millions throughout the US and around the globe,” said K-LOVE CEO, Bill Reeves. I think that’s why it has meant so much to me all these years.” Taking a deeper look at John 3:16 allows us to fall in love with it and appreciate how brilliantly these 26-words articulate the big ideas of the Bible. It’s one of those Scriptures that summarizes all the core doctrines of the Christian faith…. In an interview with Bible Gateway, Max Lucado reflected on the importance of the verse in his life: “John 3:16 has meant a lot to me in my life because it’s so concise. The verse has been featured in movies, sporting events, and on racing cars. Country Music Star Keith Urban wrote a song about 3:16, so did Rapper Wyclef Jean. The verse is printed at the bottom of burger chain In-N-Out’s beverage cups and has been printed on the shopping bags at retailer Forever 21. The Bible verse John 3:16 is the most searched for Scripture in the Bible of the last decade, according to, the most visited Christian website in the world. How can we not review it again and again? I want this generation, and all who come after, to look closely at the key promise of God and choose the gift beyond all gifts,” says Lucado. ![]() The mind-bending awareness of God’s limitless love, his incalculable sacrifice, and the priceless teaching at the core. “Every time I recall these words, they are as fresh and as stunning as my first encounter with them. Stories came from readers around the world who found faith in this “26-word parade of hope,” whose words have been framed, T-shirted, tattooed, monogrammed, and bannered,” writes Max Lucado in the book’s introduction. “When 3:16 released in 2007, we had no idea it would be so well received… Numerous bookstores, church denominations, and congregations spent focused time examining this life-giving promise. The study is now entirely rewritten and re-filmed for 2022 with a more focused and deeply personal study of the most-loved verse in the Bible-John 3:16. Lucado’s 3:16 Online Bible Study is based on his book, 3:16: The Numbers of Hope (Thomas Nelson, 2022), which has sold more than one million copies worldwide and is translated into 25 languages. Registration is free and information can be found at /316. Max Lucado is also inviting people around the world to join the Online Bible Study of the verse starting March 21, 2022. When you become a member of Bible Gateway Plus, you’ll have instant access to more than 50 Bible reference resources, including the NKJV Lucado Encouraging Word Bible. This year, popular Christian websites and are partnering with the nation’s pastor and The New York Times bestselling author Max Lucado ( along with K-LOVE Radio, to encourage Christians to spread the John 3:16 message by simply posting the verse to social media, texting contacts, or sharing the verse in some creative way! The origin of the unofficial celebration is unknown, but some media outlets trace it as far back to 2011 when a K-LOVE radio station listener suggested that the day, March 16, should be “John 3:16 Day,” in honor of the biblical verse that affirms the hope we have because of Jesus. The well-known verse reads, “For God so loved the world that he gave his one and only Son, that whoever believes in him shall not perish but have eternal life” ( NIV). It’s #John316Day! “For God so loved the world that he gave his one and only Son, that whoever believes in him shall not perish but have eternal life.”įor more than a decade, March 16th (3/16) has been a day for many Christians to share with people around the world the good news declared in the Bible in John 3:16. March 16 will be celebrated by sharing the love of God through the most famous verse in the Bible
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